Why sometimes Adsense CPC goes down
Consistently high level for a few months to several publishers with their CPC reported that the sudden gone. One reason for this, some advertisers have recently targeted to your site and ended campaigns.
Your sales and total revenue increases, but the CPC does not work, then you can get a low CPC content, more traffic, and it is possible that the reduction in the average CPC. However, an increase in its total income, you do not have to worry about changes in CPC.
Obtain placement of targeted ads, which arrive with the greatest CPC
Placement-targeted ads are always more than normal ads. Placement-targeted ads one of the best ways to increase your Adsense CPC must consider your site for the targeted advertising that is AdWords advertisers. Advertisers are supposed to go down at the same time in many places on the web for the loss of the target CPC is one of the main factors.
Right Way to Get Placement Targeted Ads on Your Blog
Section Targeting permits you to point to Google regarding that a part of your page is to be thought-about for discourse targeting of Ads. as an example, if you have got sidebars and menu that has fully impertinent content, you’ll wish to exclude those components by victimization section targeting so your Adsense ads are a lot of relevant to the first content of the page instead of matching the content with the text in sidebars. By victimization section targeting, you’ll get a lot of relevant Ads for your content that successively can provide higher CPC.
Image Ads might Provide higher CPC
Do you use any text or image / rich media ads only? Although rich media ads have a relatively superior CPC, the average CTR could be much superior if you opt for both. I have personally practical that the Text & Image / rich media ads provide better income than using one type of advertising in niche related technologies since many advertisers prefer to display their products through rich media advertising. But, topic which related to education, I have practical the ads bring in higher revenue due to higher CTR, although lowers CPC. It’s difficult to simplify what kind of advertising would be favorable for you within your blog. The best approach is, try text only, image only, and text / image mixture for a few days and see where that takes you higher on the whole revenue.
Writing on Hot Topics
Always keep in touch with online markets because advertisers more concentrate on those products i.e. when Windows 8 was launched and become in Market so it was the most searchable item on the search engines, all online marketer wants their product to promote so make your self always touch with hot stuff like new products and write article with High CPC targeting related keywords.